People start up a blog for many reasons; sometimes it is a way of directing traffic back to their main website, other times it may be to raise awareness of something or if the blog is attracted to their site, it may be a way of getting fresh and relevant content added to the site on a regular basis. If you have a standalone blog site then you will need to get it noticed in order to boost traffic. Some blog sites sell advertising space as a way of earning money from them, but you will need to prove to advertisers that your site has a good amount of traffic going to it in order to be able to sell ad space.

Social media sites such as Twitter and Facebook are a great way to share your blog posts. If you have a big community on your social media sites, then take advantage of this and share snippets from your blog site. Put a link to the full article on the social media post to increase visitors back to your web page. The beauty of social media is that your posts can also be shared by others so a good article can go out to thousands of people almost instantly.